Clean Blonde Damage Rewind Violet-Toning Shampoo
What it does
Instantly erases yellow tones & damage from blonde hair, with Opti-PLEX™ technology for 95% stronger hair
Who it's for
Blonde hair that needs cleansing, refreshing, and strength restoring to natural virgin hair condition.
How it works
Contains salon-strength violet micro-pigments that instantly knock out brassy tones, whilst the unique Opti-PlEX™ technology penetrates deep into the hair's core to reconstruct bonds after chemical, styling, and environmental damage, as well as weightlessly smoothing the cuticle.
How to use
Apply to wet hair. Massage hair and scalp with shampoo. Rinse thoroughly.
Neutralising violet pigment and proteins, with Hydrating Guarana, Opti-PLEX™ technology, HairGuard™ technology, and FragranceFuse™ technology.
Aqua (Water), Sodium lauroyl Methyl Isethionate, Sodium Methyl Cocoyl Taurate, Cocamidopropyl Betaine, lauryl Glucoside, PEG-120 Methyl Glucose Dioleate, Glycerin, Glyceryl Caprylate/Caprate, Glycol Distearate, Parfum (Fragrance), Phenoxyethanol, Sodium Chloride, Benzyl Alcohol, Guar Hydroxypropyltrimonium Chloride, Disodium EDTA, Citric Acid, Pentylene Glycol, Polysilicone-15, Hexyl Cinnamal, Sodium Benzoate, Polyquaternium-7, limonene, Silicone Quaternium-22, Hydrolyzed Vegetable Protein PG-Propyl Silanetriol, Alpha-Isomethyl Ionone, Coumarin, linalool, Dipropylene Glycol, Polyglyceryl-3 Caprate, Palmitamidopropyltrimonium Chloride, Potassium Sorbate, Propylene Glycol, CI 60730 (Ext. Violet 2)